The Easiest and Cost Effective Way to Mobilize Your Business
So it’s 2012 and you probably want to ensure that you are reaching the maximum audience of your customers. Only 1 out of 8 small businesses are taking advantage of having a mobile service which can meet demands of on-the-go users. Is it because people just ignorant about modern trends? This can’t be the case .. read more
What’s there for mobile carriers in 2012? Part II
So, Apple and Google are slowly taking the advantage of carriers’ 3G channels to deliver the content (apps) from their markets to subscribers. Not only it makes carriers suffer, as they can’t capitalize this channel, it also leaves not so many options for mobile service providers, especially newcomers. It’s not easy for them to contact .. read more
Africa, Mobile Services, and Future
The development of mobile telecommunications in Africa is one of the most rapid in history of the industry. Even now mobile penetration continues to grow at 26% rate with 500 million people already having a mobile device. With such a huge numbers one may think that launching a service there is a certain success. However, .. read more
How to develop a mobile service and launch it in one week
Making a mobile service used to be hard. Now you can make it without hiring developers and investing huge amount of time and money in actually launching it. This is what basically stops many people from going into this industry. You may think that developing a service is the hardest part of it. But in .. read more
Nigeria and Mobile Finance
We have a lot of requests coming from Nigeria where people are eager to launch new mobile services. It’s no wonder. Nigeria is continent’s largest mobile market and tenth largest market in the world. And it’s just a beginning. Mobile money is an industry which is on the rise now all over the world. The .. read more
Point Of Sale Terminals and USSD
It is great to see USSD being used together with technologies around the world. This time it is employed as a data delivery channel in point-of-sale (POS) terminals. POS is a computerized replacement for a cash register. POS system records and tracks customer orders, verifies and processes credit and debit card transactions. These terminals are .. read more
Global USSD – the point where mobile operators and service providers meet
Much has been said about benefits of Global USSD for service providers. Now let’s talk about mobile operators. If you are a mobile operator and haven’t heard about GUSSD here is a short description for you: it’s a platform for developing mobile services and delivering them to, well, you. What are the benefits? In short, .. read more
Global USSD Security
The security of Global USSD should be discussed in the context of a particular service. There is a big difference between informational services and financial service where big money transactions can be made. Here we have a look at Financial Service Delivery Platform implemented with the help of Global USSD. You can see five different .. read more
Global USSD Ecosystem
In this series of posts we will have a look at main concepts of Global USSD, its functionality and what it can give both to mobile operators and service providers. As you can see on the picture, GUSSD serve as a go-between point for service providers and carriers. They do no longer have to deal .. read more
Create A Mobile Service, Reach More, Pay less
With more than 90 million mobile phone users and 50 percent penetration, Nigeria is one of the most “mobile” countries in Africa. Add the fact that 67 percent of Nigeria’s adult population is unbanked, and we have the place to which the phrase “huge potential for the development of mobile payments” fits just right. And .. read more