When we say for free it is really for free. Improving revenue from advertising is just a part of what Eyeline Cloud Mobilizer can do. Cloud Mobilizer is our new service for mobile network operators that organizes charging in such segments as advertising and mobile finance. Or virtually any other mobile service. “Organizing” implies opportunity to be present in value chains where previously MNOs served as a delivery channel and received no income. This presence, on average, can double your revenue.

Technical side and why it is free

We organize Point Of Presence in your network by installing all required hardware for free. It connects with our Service Delivery Platform (SDP) which is based in a cloud. SDP handles all operations and uses the RASS connection standard (Reliability, Availability, Serviceability, and Security). Billing part of the system is installed in your network to ensure that you are able to monitor all the statistics. Again, this setup requires no money or effort from your side. All hardware maintenance is handled by our company. Why it is free then? We hope to receive profit by participating with MNO in a new value chains that are possible with Cloud Mobilizer.

How it works

Let’s look at current advertising value chains in mobile networks. First of all you don’t receive any additional income from mobile internet advertising. People just pay fixed prices for mobile internet in your network and that is it. All ads that they click on while browsing sites have nothing do with you. So, the whole niche is completely missing.

Then we have advertising through SMS. MNOs sell SMS to mobile advertising aggregators for a basic price, just like any other SMS messages. You don’t take into consideration that these messages are used for advertising. These channels can be used much more profitably with Cloud Mobilizer.

With Cloud Mobilizer you receive money not just for impressions but for actual conversion. Our statistics show that personalized advertising gives 5% response rate. This way it can increase your revenue for at least 150% and that is just a moderate computation.

Stay tuned for more information or contact us at info@eyeline.mobi.